11 May 2021
  • 10:03 Literature – very much alive even in 2021!
  • 10:32 Integration is key to higher economic and social growth
  • 12:50 How the coronavirus outbreak is transforming the insurance industry
  • 14:01 The future used to look like this
  • 09:15 Why the Balkans are known in the world

The events surrounding the coronavirus epidemic have shown how thin and fragile the line is between stability and certainty on the one hand, and a rapid slip into uncertainty on the other. Companies, leaders, and decision-makers have faced challenges they had not known before. We often hear how companies need to switch and adapt to digital business models. However, at the Institute for Strategic Solutions, we believe this is only a part of the solution. The right mix of digital and analogue might be the other components. Hence, digital with a solid anchor in reality.

Author: Špela Bizjak

The events surrounding the coronavirus epidemic have shown how thin and fragile the line is between stability and certainty on the one hand, and a rapid slip into uncertainty on the other. Companies, leaders, and decision-makers have faced challenges they had not known before. We often hear how companies need to switch and adapt to digital business models. However, at the Institute for Strategic Solutions, we believe this is only a part of the solution. The right mix of digital and analogue might be the other components. Hence, digital with a solid anchor in reality.

Hard-working bees and Slovenian companies as the inspiration for our premium business kit

It takes 12 bees to produce one tablespoon of honey. The average worker bee will only make around ½ a teaspoon of honey in its lifetime. To make 1 kg of honey, it takes more than a thousand bees, and they have to visit hundreds of thousands of flowers. Imagine how much effort, work and kilometres bees must cover to get that – for us – a small amount of honey. Most small and local companies in Slovenia are also working hard and making enormous efforts to keep their companies profitable or just stay afloat, especially during the COVID-19 pandemic. They understand the difficulty in overcoming many obstacles to reach their results and develop their products in the best of times. In the current crisis, they had to face insurmountable challenges almost overnight. It is therefore imperative to support local, micro, and small businesses on their road to success. In the time of corona crisis, the NLB banking group and the retailer Mercator tried to mitigate the negative consequences for small businesses at least to some extent.

Strengthening position of smaller manufact urers and the importa nce of local food

Cooperation with smaller suppliers is so successful that Mercator has added another 60 types of local products to the family of the existing 1,400 products, which they have combined with selected suppliers into a common product line Radi imamo domače

Mercator’s primary mission has always been to offer what consumers want and need. Most customers want local offerings, home-made products that they know and trust. Locally made food has an important place in Mercator. This is why the retailer also encourages smaller producers and family farms to develop products with high added value for customers, which can be found in Mercator’s offer under the brand Radi imamo domače (We love local). Cooperation with smaller suppliers is so successful that Mercator has added another 60 types of local products to the family of the existing 1,400 products, which they have combined with selected suppliers into a common product line Radi imamo domače. Customers can find those products on the shelves of more than 250 Mercator stores across Slovenia – everything from milk and dairy products, meat, home-made juices and syrups, sweet snacks, mill products, marmalades and honey. With a diverse and constant offering of Radi imamo domače products, Mercator wants to increase the strength of the joint brand and strengthen the position of smaller manufacturers. Above all, they want to reach even more customers who prefer to buy local

#HelpFrame: A helping hand for small businesses, the back bone of Slovenian economy

NLB quickly recognised the needs of entrepreneurs, farmers, and micro and small businesses during the corona crisis, and launched the Help Frame project. It did not only offer such businesses services, knowledge and professional support, but also advertising space that they may not otherwise be able to afford in these challenging times. This helped companies to get exposure for their work and efforts and attract attention from potential buyers and customers. The project, launched at first in Slovenia, was successfully transferred to other markets where NLB Group operates. In the end, almost 260 companies participated in the project, showing that the innovative idea is the right way to address the challenges faced by business during the coronavirus pandemic in all countries in the region. NLB’s Help Frame project continued in the autumn with a new phase and opened its doors to new business stories. Instead of the advertising space offered to entrepreneurs in the summer months, NLB offered them the opportunity to develop products to fill the shelves of the museum store in Bankarium – the Museum of Banking of Slovenia, which will open its doors in spring. NLB wishes to offer visitors not only an overview of banking history in Slovenia and financial literacy, but also a series of products and other useful items related to money and banking – such as piggy banks, wallets, tourist banknotes and checks, folders for storing accounts as well as tools for managing personal budgets that will express the modernity and superior aesthetics of Slovenian creatives. NLB will continue to help small entrepreneurs in the region in the following months with the next phase of the Help Frame project. All of us can help too. Our small support means big business for small businesses. Let us continue to be stronger together in 2021.

NLB will continue to help small entrepreneurs in the region in the following months with the next phase of the Help Frame project.

NLB offered them the opportunity to develop products to fill the shelves of the museum store in Bankarium – the Museum of Banking of Slovenia, which will open its doors in spring.

Adriatic Journal

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